Follow-Up: My Interview Kit

Follow-Up: My Interview Kit

Marketing Myself and Being Prepared On Tuesday, I posted a video blog about the process I took (and a process you can take too!) to construct a digital professional portfolio. This week I have been busy constructing my interview kit and I wanted to share that with you as well. Looking at it, I feel like it is a lot – but I think will be well prepared to answer the questions and show evidence with the arsenal I bring with me into the interview roo…

The Ultimate School Counseling Hack: ChatGPT For School Counselors

The Ultimate School Counseling Hack: ChatGPT For School Counselors

…club (note that I also asked it to include schools that have business and marketing, but it didn’t mention if it included both criteria or just the D&D club on the list). I also asked it to list schools in Oregon that offer a Division 3 Men’s Soccer team and it did a good job with some additional descriptions of each team. In my testing – this can be pretty powerful to help narrow down lists for students that have some specific things they are lo…

What’s in a name? Why the title of school counselor matters.

What’s in a name? Why the title of school counselor matters.

…been to a blind wine tasting – you know how that usually goes), but from a marketing and branding perspective – if there are a few TJ’s selling a $50 label for $15 – it diminishes not only the demand, but makes you question why we are paying $50 at other stores. When we go by, call or are indifferent to the use of the G-word – we are selling ourselves under a cheaper label. We place a lower price on our profession that leads others to believe we a…

High School Tips: Running Your First Course Fair

High School Tips: Running Your First Course Fair

…realized their value. I have talked about it with the idea of branding and marketing many times, in fact. However, another thing that I think we can tap into comes from the University world and the HR domain – the idea of information fairs. If you work or have worked in admissions or as a high school counselor – there is a high probability that you have attended, tabled at or put on a college fair. Colleges are also hosts of massive recruiting and…

Guest Post: 5 Tips to Stand Out on LinkedIn

Guest Post: 5 Tips to Stand Out on LinkedIn

…valuable contributions. For instance, if you are seeking employment in the marketing industry,you can ingratiate yourself with companies by conversing with them regarding their current projects or previous successes;thereby allying yourself with their business and forging a viable business relationship. 3-Share interesting content regularly If you regularly share relevant articles and content with your LinkedIn network, employers are much more lik…